Zeng-Hu Pharmaceuticals: различия между версиями

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[[File:ZH-lightpurple.png|200px|right]]


{{Navbox Lore}}
Zeng-Hu Pharmaceuticals is a trans-stellar medical research and pharmaceutical conglomerate with origins on 21st century [[Earth]]. They are responsible for the invention of modern cloning techniques, and have a hand in almost every form of medicine throughout the Orion Spur. Zeng-Hu has a unique internal structure referred to as the '''keiretsu''' by its employees: while officially known as a ''megacorporation'' Zeng-Hu is in reality made up of dozens of specialized medical corporations which build off of their mutual success, creating a structure most similar to a cartel.
 
== Corporate Affairs ==
 
=== History ===
 
The organization that would go on to become Zeng-Hu Pharmaceuticals in 2132 was born from the merging of nearly a dozen companies on Earth in the year 2032, creating a complete stranglehold over the medical field while avoiding traditional anti-trust laws. The keiretsu pioneered the way in the field of cryonics and cryogenics, manufacturing the first truly viable "cryopod" designed to safely house a human being during long-distance space travel. This proved instrumental during the colonization efforts of [[Mars]] and [[Luna]], and would be used during further colonization efforts in the Solar System prior to the advent of widely-available warp travel. However, the success and profits the keiretsu derived from colonization was relatively short-lived, as the economic hardships of the mid-22nd century combined with the advent of proper warp travel -- which greatly reduced the need for their cryogenic storage units -- in 2130 hit the conglomerate hard. The hardships of the 2130s would shortly result in the formal founding of '''Zeng-Hu Pharmaceuticals''' in 2132, in an effort to stay profitable and keep component companies from being bankrupted and bought out by competitors. While never completely disappearing, it was overshadowed by the rise of other corporations edging in on the field of biotechnology and pharmaceuticals. Zeng-Hu stayed in the background for years, though their continual innovations and unique internal structure allowed them to stay competitive if mostly out of the eye of the public.
 
It wasn't until the year 2332, when the [[Skrell]] were first encountered, that it was well and truly thrust back into the limelight. As with many other companies jockeying for positions from which they could benefit from the advanced technology of the Skrell, Zeng-Hu sent representatives to try and convince Skrellian scientists to establish joint cooperative research teams with their own scientists. However, unlike with the other corporations, whom most of the scientific community of the Skrell perceived as simply greedy, they were truly impressed by the vision and drive shown by the CEO Vanas Peng and his board of directors. After three years of cooperative research, the first viable example of limb cloning technology was created.
 
Zeng-Hu was quick to patent the techniques and equipment and continued to advance in the newly created field of organ and limb cloning. While cloning technology was highly controversial when first introduced, it has since become an accepted and even promoted part of Human and Skrellian society. Attempts to bring it beyond the borders of these two species have not yet been widely pursued, with few in the keiretsu viewing such efforts as likely to be profitable or successful.
 
Due to its collaboration with the Skrell and success in the biotechnical field of limb cloning, Zeng-Hu Pharmaceuticals is now among the most powerful trans-stellar corporations present in the galaxy in the modern-day despite its unusual structure. As its main competitor in the medical field, the [[NanoTrasen Corporation]], continues to bleed profits due to the phoron shortage, Zeng-Hu has risen to fill much of what NanoTrasen left behind in the medical field. But despite the profits -- and influence -- it has gained from filling the market holes left by NanoTrasen the keiretsu has not ceased working alongside NanoTrasen, and many of their mutually beneficial research and commerce agreements have remained intact. Thus it did not surprise many economists to see that the keiretsu had opted to join with NanoTrasen in the [[Stellar Corporate Conglomerate]], though some believe that the keiretsu is more interested with their own bottom lines than with whatever mission the ever-mysterious "Chainlink" may be dedicated to.
 
=== Influence ===
 
As the foremost medical service in the galaxy, overshadowing the former monopoly NanoTrasen once had over the speciality, Zeng-Hu's influence is immense. Their responsibility extends to the health and well-being of almost all citizens of the major galactic powers, with its constituent corporations delving into the pedantic of healthcare across the Orion Spur.
 
Zeng-Hu Pharmaceuticals, and the majority of its minor subsidiaries, are professional science at its core. The public-facing sections of the megacorporation operate one of the larger public relations departments in the galaxy, a necessity for something as controversial as the primary healthcare provider. This reflects on employees as their workforce is encouraged to be plotting and outright secretive. In addition, the openly declared pursuit of Zeng-Hu has been the perfection of the sentient form and rapidly progressing what could be construed as the "expected evolution" of Humanity. The details of the future of this expectation are unfortunately classified, and guesses as to what the corporation plans are varied — from grounded to completely ridiculous conspiracies.
 
Commercial contracting with Zeng-Hu is a cut-throat, careless business where decisions from completely untraceable elements within the corporation drift down to the lower ranks, usually deciding the course of lives. Workers take pride in their own capability to dodge the unknowable forces above, inadvertently, and the ideology has ended up fostering one of two things; either fear for one’s superiors or a dangerous lack of care. The latter in this environment rarely ends well.
 
Zeng-Hu Pharmaceuticals rarely works alongside Zavodskoi contractors, and intentionally so. The two corporations frequently butt heads after Zeng-Hu Pharmaceuticals left Zavodskoi genetics research in the dust, with the relation between the two sours at best. This echoes down to the lowest ranks, as even the common worker can find themselves cheered on to beat the opposition. This isn’t an excuse to get fired by trashing your coworker.
 
=== Augmentation and Veterancy ===


[[File:ZH-lightpurple.png|The primary logo of Zeng-Hu Pharmaceuticals.|thumb]]
Driven by a mad desire to reach perfection, the genetic and prosthetic modification of Zeng-Hu employees is prolific. High-ranking executives often loan prosthetics, augmentation and direct tickets to genemodding down to skilled subordinates, who in turn employ similar practices to their own. All the way down to the very field medics of Zeng-Hu echo a similar sentiment ; progressing in the company further perfects one’s form. Veterans can receive higher-end, more vast augmentation that broadly encompasses the body, though there are countless who opt to avoid these options.  


=Zeng-Hu Pharmaceuticals=
Augments to enhance one’s work are the most common choices here, providing a unique edge to an extremely competitive medical scene. Genetic modification, due to its expensive nature, remains uncommon, but many find themselves allured to the opportunities Zeng-Hu Pharmaceuticals has to gamble for this.
Zeng-Hu Pharmaceuticals is a trans-stellar conglomerate with origins on 21st century [[Earth]]. They are responsible for the invention of modern cloning techniques.


==General==
These cases obviously have their downside where more expensive prosthesis, modding and whatnot are concerned. In these implements there are typically forms of tracking devices, ingrained serial numbers, limited licenses or some other binding force that marks it as property of Zeng-Hu Pharmaceuticals. Exclusive prosthetics utilized by the company’s employees very commonly have these.
'''Current CEO:''' Hou Hsiao-Li


'''Official Title(s):''' Zeng-Hu Pharmaceuticals, Zeng-Hu Medical Corporation, Zeng-Hu Corporate Conglomerate
The reality of these measures result in heavily regulated augments - the more grim ones capable of being remotely controlled or even disabled by company officials freely. The exclusivity of these items are amplified further by Zeng-Hu’s ability to retract their loan - and ultimately reclaim possession of them for any reason. Authentic Zeng-Hu prostheses do have their benefits, as one is able to pursue various options that disability or plain Human inefficiency would never permit. From amplifying surgical precision to enhancing one’s endurance, there is a case for anything here.


'''Motto:''' ''Building a brighter future.''
=== Positronics and Zeng-hu Pharmaceuticals ===


'''Headquarters:''' Isis, Oran, Epsilon Eridani
As the foremost company in the medical robotics and pharmaceutical industry, Zeng-hu Pharmaceuticals manufactures and employs a larger than average synthetic workforce. Aside from employing the machines in crucial and labor-saving roles, the corporation enjoys flaunting its latest models to the public, in effect using them as show dogs. IPCs which draw the eye of company managers and executives tend to be plucked from the ranks and elevated to positions of greater responsibility or authority.


'''Official Languages:''' Tradeband, Tau Ceti Basic, Sol Common, Terran Mandarin
The company's treatment of IPCs is comparatively more egalitarian and less brutal. An overwhelming emphasis on perfection and unwavering quality is placed on the machines.


==Influence==
'''Zeng-hu company projects often vary and as a result their dedicated synthetic workforce do not possess a standardized naming convention.'''
'''Epsilon Eridani:''' Six pharmaceutical equipment manufacturing facilities on Isis; major DNA bank located on Isis; HQ located in capital city of Oran, Isis.


'''Tau Ceti:''' Granted jurisdiction by the Republic of Biesel over Fabrication Districts 17, 44, 82 and 83 on the planet of New Gibson; research and development facility located on Biesel; major DNA bank located on Biesel.
==General==


'''Sol:''' Research and development facility on Luna; major DNA bank located on Luna; research and development facility located on Titan, Saturn; university campus and research facility located on Earth, in China.
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'''Current CEO:''' [[Notable Humans#Liqin Hsiao-Li|Liqin Hsiao-Li]]
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Reputed as one of the smartest living humans in the Spur, the venerable Liqin Hsiao-Li earned two degrees by age thirty and was picked for chief executive officer of Zeng-Hu Pharmaceuticals on what many consider to be her own merits, rather than her family connections. Her long standing research work within the Nralakk Federation means the keiretsu has developed a special relationship with the Skrell of the Orion Spur, and Hsiao-Li is an honored guest within the Federation itself. Under Hsiao-Li, Zeng-Hu Pharmaceuticals has expanded genetics operations across the galaxy, and made the keiretsu synonymous with medical care.


'''Sirius:''' Research and development station located in stable orbit; three manufacturing facilities located in stable orbit.
Hsiao-Li herself is reputed to be an incredibly exacting, intense personality, with no room in her mind for failure or under-performance. She is also said to reward success in equal and opposite measure, and has perpetually conducted herself with politeness and dignity.


==Executives and Branches==
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===Executives===
Zeng-Hu Pharmaceuticals is run by the Board of Directors, lead by Chairman and President Hou Hsiao-Li. The Board of Directors oversee the general function of the entire corporation, with regional boards managing their own systems more directly.


'''President:''' Hou Hsiao-Li, 43, Human
'''Official Title(s):''' Zeng-Hu Pharmaceuticals, Zeng-Hu Medical Corporation, Zeng-Hu Corporate Conglomerate


'''Vice President:''' Rochelle Mohi, 44, Human
'''Motto:''' ''Building a brighter future.''


'''Chief Medical Officer:''' Cisi Cho, 46, Human
'''Headquarters:''' Shanghai, China, Earth, Sol


'''Chief Research Officer:''' Ormish Jrolk, 364, [[Skrell]]
'''Official Languages:''' Tradeband, Tau Ceti Basic, Sol Common, Terran Mandarin


'''Chief Information Officer:''' Mari Lesokho, 57, Human
'''Primary Color Scheme:''' Purple, white, and pink
[[File:BISHOPAD.png|thumb|An advertisement for Bishop Cybernetics. ]]


'''Chief Communications Officer:''' Victor Martinez-Park, 38, Human
==Executives and Branches==
===Executives===
Zeng-Hu Pharmaceuticals is run by the Board of Directors, lead by Chairman and President Hou Hsiao-Li and appointed by the constituent corporations making up Zeng-Hu's web of businesses. The Board oversees the general function of the entire keiretsu, with constituent boards managing their own corporations more directly.


'''Chief Financial Officer:''' Kianna Zhang, 34, Human
'''Vice President:''' Rochelle Mohi, 74, Human


'''Chief Operations Officer:''' Alexander Miyawaki, 41, Human
Like much of the keiretsu's highest-echelon staff, Doctor Mohi was born into a wealthy family of medical professionals on [[Luna]] and received only the finest of medical educations available in the [[Sol Alliance]]. Doctor Mohi is widely known throughout the keiretsu for both her rivalry with Doctor Cho, Zeng-Hu's chief medical officer, and her longstanding friendship with Doctor Hsiao-Li, who recruited the young Mohi for Zeng-Hu almost fifty years ago. Prior to rising to the position of vice president she served as the operations officer for the Eridanian Branch, and is responsible for much of Zeng-Hu's operations on the planet of Eridani III - though she has always denied involvement in the keiretsu's rumored black sites on the planet. In addition to her position as VP, Doctor Mohi is a widely-published researcher in the field of neuroscience.


'''Chief Security Officer:''' Richard Moors, 49, Human
'''Chief Medical Officer:''' Fukumi Cho, 82, Human


===Branches===
A Lunarian from Hangzhou, Doctor Cho is -- to many inside and outside of the keiretsu -- the prime example of what every Zeng-Hu employee or contractor should strive to be. Over her sixty years in the keiretsu she has risen from a mere critical care surgeon to the position of chief medical officer, making her one of the most important people in the Orion Spur's medical community. These sixty years have, for better or worse, made her an obsessively perfectionistic woman that refuses to accept anything but the highest possible standards and the best equipment for the constituent companies under the umbrella of the Zeng-Hu keiretsu. This has made invaluable to Doctor Hsiao-Li, herself an infamous perfectionist. Doctor Cho is widely known for her rivalry, and occasional feuds, with fellow neuroscientist and fellow board member Rochelle Mohi, with both neurosurgeons constantly attempting to outdo one another in medical journals.
Though their headquarters are in Epsilon Eridani, Zeng-Hu Pharmaceuticals can be found throughout many areas in human space. Here are the locations of their primary and largest branches.
 
'''Chief Research Officer:''' Yuko Murakami Haya, 82, Human


'''Isis, [[Eridani_Federation#Oran_.28.CE.B5Eri_II.29|Oran]], [[Eridani_Federation|Epsilon Eridani]]:''' The headquarters of Zeng-Hu Pharmaceuticals can be found in Oran. The skyscraper is notable for being decorated in an interesting mix of traditional Terran Chinese and corporate Eridani styles. The Board of Directors are housed in the upper floors, with the highest levels being for corporate activity.
The self-styled "Y.M. Haya" is, unlike many of his counterparts on the board, an Earther rather than a Lunarian. While many of his colleagues are specialized into more conventional forms of medicine, Dr. Haya has spent his entire life in medical research rather than in its day-to-day application in a hospital's rooms. His research was critical in the advent of modern cloning technologies pioneered by Zeng-Hu's keiretsu, and resulted in embryonic cloning breakthroughs that secured Yomi Genetics as one of the keiretsu's most important constituent corporations. Dr. Haya has recently taken a deep interest in the keiretsu's Coalition of Colonies branch situated near Light's Edge, and is known for his belief that the next big medical discoveries of humanity may lie outside of currently charted space.


'''Shanghai, [[Earth_Provinces#China|China]], [[Earth]], [[Sol]]:''' The Shanghai branch oversees most of Zeng-Hu’s activity in the Sol Alliance. With nearly twice the amount of workers as the second-most staffed headquarters, the Shanghai branch is an incredibly lively, bustling place.
===Branches===
Though their headquarters are on Biesel, Zeng-Hu Pharmaceuticals can be found throughout many areas in human space. Here are the locations of their primary and largest branches.


'''[[Biesel#Mendell_City|Mendell City]], [[Biesel]], [[Tau_Ceti|Tau Ceti]]:''' The Mendell City branch can be found in Xinghua Prefecture, standing tall among the surrounding complexes. Security is incredibly tight in Mendell City, though officials refuse to directly answer why.
'''Shanghai, China, [[Earth]], [[Sol]]:''' The headquarters of the keiretsu oversees most of Zeng-Hu’s activity in the Sol Alliance. With nearly twice the amount of workers as the second-most staffed headquarters, the Solarian Branch is an incredibly lively, bustling place. The Board of Directors are housed in the upper floors, with the highest levels being for corporate activity. Only the best and brightest of the keiretsu are afforded the privilege of working in the Sol System branch, with some speculating that Doctor Hsiao-Li herself must sign off on transfers to this branch.


==History==
'''Quarter 46, Eridani I, [[Eridani_Federation|Epsilon Eridani]]:''' The headquarters of the Eridani Branch of Zeng-Hu Pharmaceuticals can be found on Eridani I. The skyscraper is notable for being decorated in an interesting mix of traditional Terran Chinese and corporate Eridanian styles. Most facilities on Eridani III are managed from this facility, and many employees of the keiretsu pass through this office at one point in their careers. Little research is officially carried out in the Eridani I complex, and much of the Eridanian Branch's less pleasant activites are instead carried out far from the public eye in the urban maze of labs and research complexes on Eridani III.
Zeng-Hu Pharmaceuticals was born from the merging of two companies on Earth in the year 2032: Mao Zeng Biotech, and Chi-Wan-Hu Incorporated. The company pioneered the way in the field of cryonics and cryogenics, manufacturing the first truly viable "cryopod" designed to safely house a human being during long-distance space travel. This proved instrumental during the colonization efforts of [[Mars]] and [[Luna]]. However, the success was relatively short-lived, as the economic hardships of the mid-22nd century hit the company hard. While never completely disappearing, the company was overshadowed by the rise of other corporations edging in on the field of biotechnology and pharmaceuticals. Zeng-Hu stayed in the background for years, though their continual innovations allowed them to stay somewhat competitive.


It wasn't until the year 2413, when the [[Skrell]] were first encountered, that the company was well and truly thrust back into the limelight. As with many other companies jockeying for positions from which they could benefit from the advanced technology of the Skrell, Zeng-Hu sent representatives to try and convince Skrellian scientists to establish joint cooperative research teams with their own scientists. However, unlike with the other corporations, whom most of the scientific community of the Skrell perceived as simply greedy, they were truly impressed by the vision and drive shown by the CEO Vanas Peng and his board of directors. After three years of cooperative research, the first viable example of cloning technology was created.
'''[[Biesel#Mendell_City|Mendell City]], [[Biesel]], Tau Ceti:''' The Mendell City branch can be found in Xinghua Prefecture, standing tall among the surrounding complexes. Security is incredibly tight in Mendell City, though officials refuse to directly answer why.


Zeng-Hu was quick to patent the techniques and equipment, and continued to advance in the newly created field of the cloning of sentient organisms. Techniques were developed that allowed clones to have direct copies of a subject's memories and personalities implanted in their psyche. While cloning technology was highly controversial when first introduced, it has since become an accepted and even promoted part of Human and Skrellian society.
'''Triesto, the Republic of [[Assunzione]], the [[Coalition of Colonies]]:''' The Coalition Branch -- or Frontier Branch -- of the keiretsu is one of its smaller branches, and the furthest branch away from company headquarters on Earth in terms of distance. The Coalition Branch is primary concerned with researching and investigating the phenomenon in Light's Edge, and is primarily staffed by native citizens of Assunzionii that follow the local religion of [[Luceism]]. The branch's headquarters in Triesto is built in much the same manner as a traditional Luceian cathedral, and is well-known for this unusual design.


Zeng-Hu Pharmaceuticals is now among the most powerful trans-stellar corporations present in the galaxy in the modern day. Today, Zeng-Hu Pharmaceuticals works closely with [[Nanotrasen_Corporation|Nanotrasen Corporation]] through a series of mutually beneficial economic and research agreements. Zeng-Hu provides the newest advancements in cloning technology to Nanotrasen for use on their facilities, and Nanotrasen in turn loans their best researchers to assist Zeng-Hu with further advancement and development.
'''Sahina, [[Aemaq]], the [[Republic of Elyra]]:''' The "Aemaq Branch" of the keiretsu has long been regarded as the smallest and least productive of Zeng-Hu's branches due to Elyra's longstanding restrictions on megacorporate activity, the presence of powerful local corporations that compete directly with the Branch, and a lack of goodwill towards the Branch's activities on the planet itself. Despite its lack of noteworthy success Doctor Hsiao-Li and Zeng-Hu have kept the operation afloat, and it is a common rumor in Zeng-Hu's many constituent corporations that the Aemaqii facility simply exists as a "dumping ground" for employees that under-perform or otherwise displease the keiretsu. The facilities on Aemaq are under the control of the Elyran Branch.


==Subsidiaries==
==Constituent Corporations==
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===Bishop Cybernetics===
===Bishop Cybernetics===
<b><i>"Without compromise."</i></b>
<b><i>"Without compromise."</i></b>
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Bishop Cybernetics is a relatively young subsidiary of Zeng-Hu Pharmaceuticals, founded on Biesel in April of 2418. They specialize in innovations in biomechanical engineering with a focus on prosthetics and mechanical organs.
Bishop Cybernetics is a relatively young subsidiary of Zeng-Hu Pharmaceuticals, founded on Biesel in April of 2418. They specialize in innovations in biomechanical engineering with a focus on prosthetics and mechanical organs.
 
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'''Influence'''
'''Influence'''


[[Eridani_Federation|Epsilon Eridani]]: Four major equipment manufacturing facilities on [[Eridani_Federation#Oran_.28.CE.B5Eri_II.29|Oran]].
[[Eridani_Federation|Epsilon Eridani]]: Four major equipment manufacturing facilities on Eridani I.


[[Tau_Ceti|Tau Ceti]]: Headquarters in [[Biesel#Mendell_City|Mendell City]], [[Biesel]]; three research and development facilities on Biesel.
[[Tau_Ceti|Tau Ceti]]: Headquarters in [[Biesel#Mendell_City|Mendell City]], [[Biesel]]; three research and development facilities on Biesel.
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Chief Executive Officer: Grant Bishop, 62, Human
Chief Executive Officer: Grant Bishop, 62, Human


Chief Engineering Officer: Maali Islamova, 47, Human
Chief Engineering Officer: Maali Islamova, 57, Human


Chief Research Officer: Maxim Pangan-Roces, 38, Human
Chief Research Officer: Maxim Pangan-Roces, 58, Human


Chief Information Officer: Kareena Mayadev-Calli, 59, Human
Chief Information Officer: Kareena Mayadev-Calli, 49, Human


Chief Design Officer: Youa Mo Xvooj-Hayashi, 45, Human  
Chief Design Officer: Youa Mo Xvooj-Hayashi, 45, Human  
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Bishop Cybernetics was founded on [[Biesel]] by Grant Bishop and Owen Harrison. Both had dropped out of study at the Biesel Institute of Robotics to focus on business. Even though prosthetics wasn't a new field by any means, and it was mostly dominated by giants like Zeng-Hu and [[Hephaestus_Industries|Hephaestus]], Bishop felt there was room for innovation.
Bishop Cybernetics was founded on [[Biesel]] by Grant Bishop and Owen Harrison. Both had dropped out of study at the Biesel Institute of Robotics to focus on business. Even though prosthetics wasn't a new field by any means, and it was mostly dominated by giants like Zeng-Hu and [[Hephaestus_Industries|Hephaestus]], Bishop felt there was room for innovation.


Bishop and Harrison both worked out of Bishop's personal pod bay for their first year, working to improve on the existing design for a mechanical prosthetic hand. They unveiled this new design at the annual Mendell City Innovation Conference and caught the attention of several investors with their flashy, sleek design with an integrated holo-watch, communications center, and patented user interface with a haptic feedback enabled holographic display called iTouch. Most notable about this first design was the fact its power draw was no greater than other designs already out there, despite running several different accessory modules.
Bishop and Harrison both worked out of Bishop's personal pod bay for their first year, working to improve on the existing design for a mechanical prosthetic hand. They unveiled this new design at the annual Mendell City Innovation Conference and caught the attention of several investors with their flashy, sleek design with an integrated holo-watch, communications center, and patented user interface with a haptic feedback enabled holographic display. Most notable about this first design was the fact its power draw was no greater than other designs already out there, despite running several different accessory modules.


After a wildly successful campaign spanning over ten years showcasing every iteration of their new prosthetics at every opportunity, Bishop Cybernetics opened their first major manufacturing facility on Isis in 2430. This drastically reduced the costs associated with production and allowed Bishop Cybernetics to become even more profitable.
After a wildly successful campaign spanning over ten years showcasing every iteration of their new prosthetics at every opportunity, Bishop Cybernetics opened their first major manufacturing facility on Isis in 2430. This drastically reduced the costs associated with production and allowed Bishop Cybernetics to become even more profitable.
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The continued growth of Bishop Cybernetics has proven without a doubt that there is a small, but lucrative market for these big ideas and the controversy often stirred with Bishop's ideals has ensured they have a place in headlines on a yearly basis.
The continued growth of Bishop Cybernetics has proven without a doubt that there is a small, but lucrative market for these big ideas and the controversy often stirred with Bishop's ideals has ensured they have a place in headlines on a yearly basis.


During the last conference held during a Ned Talk on Biesel in August 2459, Bishop shared the stage with a state-of-the-art IPC designated "Axiom". This IPC's frame was entirely by Bishop, with a glass-encased hologram display for a face and a claimed internal battery life lasting for up to three weeks on standby. It isn't known when, or even if, this model will ever be approved for production.
During the last conference held during a conference on Biesel in August 2459, Bishop shared the stage with a state-of-the-art IPC designated "Axiom". This IPC's frame was entirely by Bishop, with a glass-encased hologram display for a face and a claimed internal battery life lasting for up to three weeks on standby. It isn't known when, or even if, this model will ever be approved for production.
 
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===Jeonshi Beauty Company===
===Jeonshi Biotech Incorporated===
<b><i>"Showing your true beauty."</i></b>
<b><i>"Foremost among flowers."</i></b>


'''General'''
'''General'''


Jeonshi Beauty Company is a subsidiary of Zeng-Hu Pharmaceuticals, founded on Earth in October of 2421. They specialize in the beauty industry, with a focus on advanced skincare and makeup products.
Jeonshi Biotech is a major member of the Zeng-Hu Pharmaceuticals keiretsu, founded on Earth in October of 2289. They specialize in the creation and design of mechanical and biological augments for both humans and common positronic frames such as the famous Zeng-Hu Mobility Frame.
 
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'''Influence'''
'''Influence'''


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[[Tau_Ceti|Tau Ceti]]: Research and development facility in [[Biesel#Mendell_City|Mendell City]], [[Biesel]].
[[Tau_Ceti|Tau Ceti]]: Research and development facility in [[Biesel#Mendell_City|Mendell City]], [[Biesel]].


[[Eridani_Federation|Epsilon Eridani]]: Two major manufacturing facilities on [[Eridani_Federation#Oran_.28.CE.B5Eri_II.29|Oran]].
[[Eridani_Federation|Epsilon Eridani]]: Two major manufacturing facilities on Eridani II.


'''Executives'''
'''Executives'''


Chief Executive Officer: Yun-ji Kyong, 42, Human
Chief Executive Officer: Yunji Kyong, 76, Human


Chief Research Officer: Yong Zhang, 54, Human
Chief Research Officer: Ju Li, 18, Postronic Shell Frame


Chief Data Officer: Song-Ho Sam, 47, Human
Chief Data Officer: Songho Sam, 57, Human


Chief Communications Officer: Biyu Tian-Kim, 36, Human
Chief Communications Officer: Biyu Tian-Kim, 46, Human


Chief Commercial Officer: Kaya Kinjo-Song, 41, Human
Chief Commercial Officer: Kaya Kinjo-Song, 51, Human


'''Brands'''
'''History'''
 
Sunchunina Nin: A line of natural makeup made completely from organic materials. Also known as Pure, Natural, You.
 
Yokaine: A line of bold, colorful makeup targeted towards clubbers. Also known as Faekin’ It.
 
Gwiyeoai: A line of glittery, pastel makeup targeted towards children. Also known as Little Cinderella.
 
Kimineun Jeondouji: A variety of human hair dyes in bright, bold colors. Also known as Bold You.
 
Yueliang Seong-im: A diverse brand of pastel human hair dyes. Also known as Moon’s Embrace.
 
Chapifu: An all natural skincare brand with many lotions, cleansers, and masks. Also known as Tea Skin.
 
Shiheomsil: A more chemical brand of skincare products. Shiheomsil is most famous for its cheap, patented, symptom-free acne vaccine. Also known as Cleancare.
 
Cheondu Shokusa: A brand of healthy, frozen prepared foods. Common meals include Kimchi, Dim Sum, Stir Fry, Kare Udon, Mac & Cheese, Mochi Okonomiyaki, Fried Rice, and Samgyeopsal & Rice. Also known as Halmeoni’s and Pure Meals.
 
Jinleun Shokusa: An upcoming brand of liquid meals tailored to a consumer’s needs thanks to advanced dietary computer algorithms. Advertised flavors include Rich Cacao, Smooth Vanilla, White Strawberry, Fruit Punch, Fresh Cherry, Bright Grape, Beef Stew, and Fresh Mint. Also known as Quick Meals.
 
Pyeon-song Sumiki: A respirator brand for those with asthma and other breathing problems, as well as for those living in polluted areas. Also known as Breathe Easy.


'''History'''
Founded by a collection of cutting-edge Chinese and Japanese robotics companies in 2289, Jeonshi Biotech quickly established itself as a leader in the biotech industry on Earth and joined the Zeng-Hu conglomerate in 2302. The corporation has maintained its cutting edge in bio-technology ever since, despite rumors regarding unethical experimentation in order to create more effective augmentations. Most attribute these rumors to Zavodskoi Interstellar, Jeonshi Biotech's main competitor in the field of military-grade augmentations.


Founded by Zeng-Hu to leverage their contacts and power in the pharmaceutical industry, as well as diversify into what they saw as a customer base unlikely to be lost through competition or technological advancement, Jeonshi Beauty Company was born after a long board meeting on [[Earth]] in 2421. Thanks to their parent corporation’s influence, they have since become one of the largest cosmetic companies present in Alliance space despite being a relatively young company.  
Jeonshi Biotech was, despite its Solarian roots, one of the first major corporations to look upon modern positronics as more than cheap labor. Synthetic employees — and property — of Jeonshi are treated much better than most others, to the point where they are capable of rising to the board of directors if they are competent and lucky enough. CRO Ju Li (previously Zeng-Hu Research Android Ju-010892), a shell, is held up by the corporation as an example of how high a positronic can rise in Jeonshi Biotech.


While perhaps not being the most innovative in their field, their large consumer base can be thanked by their low prices and celebrity endorsements; their remarkably low operating costs can be attributed to Zeng-Hu’s establishment in industrial sectors relevant to their products’ manufacturing.
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===Nojosuru Foods===
===Yomi Genetics Innovation and Research===
<b><i>"Pure foods for all."</i></b>
<b><i>"The spider lily blooms."</i></b>


'''General'''
'''General'''


Nojosuru Foods is a subsidiary of Zeng-Hu Pharmaceuticals, founded on Earth in 2252. They are known for their surprisingly affordable and incredibly quality foods, as well as growing many crops used in pharmaceuticals and luxury items.
Yomi Genetics I&R is a constituent corporation of Zeng-Hu Pharmaceuticals, founded on Earth in 2306. They are known for their cutting-edge genetics research, and their close relationship with the Nralakk Federation.
 
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'''Influence'''
'''Influence'''


[[Sol]]: Headquarters in Tokyo, [[Earth_Provinces#Japan|Japan]], [[Earth]]; nine major farming facilities across Earth; three major processing plants on Earth.
[[Sol]]: Headquarters in Tokyo, Japan, [[Earth]]; nine major farming facilities across Earth; three major processing plants on Earth.


[[Tau Ceti]]: One major farming facility and processing plant on [[Biesel]].
[[Tau Ceti]]: One major farming facility and processing plant on [[Biesel]].
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'''Executives'''
'''Executives'''


President: Miho Kumagai-Wan, 54, Human
President: Miho Kumagai-Wan, 85, Human


Deputy President: Xinyi Huang, 51, Human
Deputy President: Xinyi Huang, 71, Human


General Manager: Kotaro Tamaki, 49, Human
General Manager: Kotaro Tamaki, 59, Human


Chief Research Officer: Jong-Su Chun-Gao, 54, Human
Chief Research Officer: Jong-Su Chun-Gao, 64, Human


Chief Customer Officer: Mineko Makino-Min, 35, Human  
Chief Development Officer: Mineko Makino-Min, 55, Human


'''Brands'''
'''History'''


Jiazoku Rice: A brand of sweet rice usually sold in bulk to restaurants or in family-sized bags.
Originally established in 2306 by several leading geneticists, Yomi Genetics is one of the later members to join Zeng-Hu's massive conglomerate and join the keiretsu in 2311 in order to acquire more funding for its mostly-theoretical research into genetics. The corporation started off as a small and mostly research-oriented member of the Zeng-Hu conglomerate with very few practical products until first contact with the skrell was established. The resulting genetics boom caused a golden age for corporation, and has seen it on the cutting edge of genetics research ever since.


Ziryo Kuhe: A brand of plant-based dairy substitutes. Their most common items are plant-based milks, butters, cheeses, ice creams, and yogurts.
As a result of their place on the forefront of genetics research Yomi maintains the largest gene bank in the Orion Spur, for both research and business purposes. Yomi is additionally responsible for much of the research that led to the invention and creation of modern limb cloning techniques. However, due to the prohibitively expensive cost of cloning, the corporation does not consider it a priority for research - instead it has opted to focus upon the practicality of vat-grown limbs as a commercial product. How this development will impact the future of the medical field remains to be seen.
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Youjin Produce: A brand selling baking supplies and ingredients, as well as bread, bagels, and crackers. Popular bread and bagel flavors include Strawberry Cream Cheese, Cinnamon Sugar, Double Chocolate Chip, and Banana & Lemon.
==Corporate Relations==
===[[Einstein Engines]]===
The relationship between Zeng-Hu and Einstein is a generally positive one, with the two corporations cooperating extensively in several areas of mutual interest - their operations on the planet Konyang and mutual desire for expansion within the Nralakk Federation being the most noteworthy among these. Though Zeng-Hu's membership in the Stellar Corporate Conglomerate and Einstein's growing power within the Sol Alliance has led to a level of distrust between the two, their relationship has remained largely solid since the beginning of the phoron shortage. In 2466, Einstein and Zeng-Hu were both called upon by the government of Konyang to deal with the rampancy crisis, with Zeng-Hu's involvement leading to the wider Conglomerate working to address the problem.


Jumoku: A brand of health bars, treats, and cereals targeted towards middle and low income families. Popular health bar flavors include Chocolate Caramel, Strawberry, Chocolate Dipped Mint, Blueberry, and White Chocolate & Orange. Popular health treat flavors include Strawberry, Cookie & Creme, Brown Sugar Cinnamon, Strawberry Cheesecake, and Red Velvet. Popular cereal flavors include Blueberry & Lemon, Fruit & Yogurt, Apple Cinnamon, and Vanilla Almond.
===[[Hephaestus Industries]]===
Hephaestus and Zeng-Hu, two of the oldest megacorporations of the Orion Spur, have never had much in the way of direct competition, operating in radically different sectors. Their mutual operation in the Sol Alliance has led to some level of cooperation between the two, with both corporations working to maintain their influence in the face of increasing anti-corporate sentiment within Sol and the rising power of Einstein Engines in the nation. Beyond this, Hephaestus has recently begun to cooperate with Zeng-Hu in the robotics sector, with their research being projected to make considerable progress in the field. Though Zavodskoi Interstellar no longer has any major presence in the genetics industry, it was a rival of Zeng-Hu in the field as Necropolis Industries, leading to alleged cooperation between Zeng-Hu and Hephaestus to sabotage Necropolis on several occasions.


Oka Akio: A brand hosting a variety of large-sized snack foods usually marketed towards laborers. Popular snacks include Uchu Brownies, Strawberry Shortcakes, Orange Creme Cakes, Chocolate Cupcakes, Cream Mooncakes, Strawberry Buns, and Caramel Cookie Bars.  
===[[Idris Incorporated]]===
Idris and Zeng-Hu have never been direct competitors, with the two corporations operating in radically different sectors. Many Idris-patented cosmetics are manufactured by Zeng-Hu labs, and the pharmaceutical giant is known to favor Idris transport vessels for its high-value cargo. Rumors are commonly spread on the Extranet that Zeng-Hu genetic modification has been used to enhance Idris executives to be superior to their competition - though these are widely derided as nothing more than conspiracy theories. In recent years, the two corporations have come to face a common threat - the rising anti-corporate sentiment within the Sol Alliance, historically a stronghold for both Idris and Zeng-Hu.  As Idris maintains one of the best relationships with the Alliance, and has proved one of the most difficult corporations for Sol to shake the influence of, Zeng-Hu has allegedly hired Idris public relations specialists to maintain their image within Sol, attempting to ensure that Alliance citizens maintain a favorable view of Zeng-Hu's operations.


Nojosuru Shokusa: A brand of frozen prepared meals targeted towards university students and low income families. Common meals include Soy Kitsune Udon, Miso Ramen & Tofu Karaage, Homemade Katsudon, Vegan Bolognese Pasta, and Soyburg Steak & Rice. Also known as Nojosuru Meals.
===[[NanoTrasen]]===
Although NanoTrasen and Zeng-Hu work closely together, the two megacorporations have a rocky history. When NanoTrasen began, it was mainly operating in the biomedical field, which Zeng-Hu has historically been the frontrunner in - leading to NanoTrasen being outcompeted at seemingly every turn by the pharmaceutical giant. The discovery of phoron led to a rapid pivot in NanoTrasen's direction, and its many medicinal uses led to Zeng-Hu purchasing large quantities of phoron from NanoTrasen mining operations in the Romanovich Cloud. Despite this, Zeng-Hu CEO Liqin Hsiao-Li is rumored to still hold a grudge against NanoTrasen for their attempts to push into Zeng-Hu's sphere of influence decades ago, even as Zeng-Hu attempts to do the same in Biesel. Though NanoTrasen maintains its grasp on Tau Ceti's healthcare system, having blocked Zeng-Hu's expansions in the Republic's courts, Zeng-Hu has been increasingly expanding their operations in the wider Corporate Reconstruction Zone - having managed to seize the majority of the market share in the medical and pharmaceutical industries outside of Tau Ceti itself. Due to the many medical and pharmaceutical uses of phoron, Zeng-Hu remains one of NanoTrasen's largest purchasers of the increasingly rare element, and is reportedly one of NanoTrasen's closest allies within the Stellar Corporate Conglomerate.


Yeshin Tea: A popular tea brand that boasts all natural ingredients grown in the finest bio-domes. Popular flavors of tea include Green Tea, Yamecha, Lemon, Chai, Cinnamon, Hibiscus, and Orange. Also known as Ambition’s Tea.
===[[Orion Express]]===
Since the formation of Orion Express, Zeng-Hu has made extensive use of the company's shipping services - Orion's operations within the Sol Alliance and Nralakk Federation proving highly beneficial to the keiretsu. Though Orion does operate in the robotics industry, its robotics division is viewed as insignificant and not posing any real threat to Zeng-Hu's own developments in the field. Many Zeng-Hu products are carried to destinations across the Orion Spur by Orion vessels, and the two megacorporations maintain a strong working relationship across the Spur.


Shudu Coffee: A coffee brand that grows its beans in modified bio-domes for the perfect growth. Popular flavors of Yeshin’s non-dairy coffee creamers include French Vanilla, Strawberry Cheesecake, Cinnamon Vanilla, and Mocha Fudge. Also known as Focus Coffee.
===[[Zavodskoi Interstellar]]===
When Zavodskoi Interstellar was still known as Necropolis Industries, it was Zeng-Hu's major rival in the genetics sector, leading to fierce competition between the two corporations. Rumors of sabotage and corporate espionage were commonplace, and the theft of company secrets was commonplace on both sides. Following the rebrand to Zavodskoi Interstellar, however, the corporation has significantly cut back on its genetics division, leaving Zeng-Hu as a mostly unchallenged monopoly in the field. With the two megacorporations no longer in direct competition, the relationship between them has warmed significantly, with Zavodskoi choosing instead to redouble its efforts against its main rival, Hephaestus Industries. Though the two do still compete in the robotics sector, so far this has been far less of a source of tension between them.


'''History'''
==National Relations==
===Nralakk Federation===
The Nralakk Federation sports quite a close relationship with Zeng-Hu Pharmaceuticals; able to be traced back all the way to the discovery of humanity in 2332 CE. First Contact allowed for numerous boons, largely thanks to the advanced technological prowess wielded by the Nralakk Federation. Relations between the two continued to foster into an alliance of sorts, mostly working together in order to uncover technological advances. Through the last 131 years, the Nralakk Federation has allowed only Zeng-Hu Pharmaceuticals to establish themselves within their borders, a symbol of their trust in the keiretsu to keep the skrellian way of life intact.


After the global terraforming of Earth, vast swaths of fertile farmland were created. Hoping to get a jump on the revitalized agricultural business, frugal millionaire Futaba Umebayashi created Nojosuru Foods in early 2252. Umebayashi focused on creating an efficient, clean company with affordable products. The business flourished, rapidly expanding across Earth.
===The Nralakk Resistance===
 
The Resistance owes quite a bit of their success to Zeng-Hu Pharmaceuticals; mostly in regards to being able to access technology outlawed within the Nralakk Federation, combined with the availability of numerous augments and prosthetics. Whilst each subfaction of the Resistance has alternating views of the keiretsu, it mostly boils down to somewhat cordial relations. The keiretsu manages to avoid any attacks on their freighters, and the Resistance is allowed to embellish themselves with the resources offered by the keiretsu. It’s a win-win for both sides.
In 2415, Nojosuru Foods was approached by Zeng-Hu Pharmaceuticals for a contracting deal. Nojosuru agreed and began growing a majority of their crops for Zeng-Hu. It wasn’t until 2420 that Zeng-Hu officially bought out Nojosuru Foods as a subsidiary.


===The Solarian Alliance===
The wave of nationalization enacted by the '''Solarian Corporate Authority''' (SCA) following the Solarian Collapse of 2462 has greatly changed the relationship between the Alliance and Zeng-Hu. While Zeng-Hu continues to operate in many areas of Sol -- particularly on [[Europa]], [[Earth]], and [[Luna]] -- its influence in the Alliance's remaining territories has been been diminished by the loss of 51% of its assets to the SCA. Much of the megacorporation's assets in the [[Human Wildlands]], such as facilities on [[Visegrad]], are considered to be lost causes by the keiretsu. Despite these losses Zeng-Hu has continued to conduct business throughout the Alliance's remaining territory, and many Solarians view it favorably due to the lifesaving medical care it provides. The keiretsu, it seems, is not finished in the Alliance -- despite the SCA's best efforts to the contrary. 


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Текущая версия от 06:28, 12 марта 2024

Zeng-Hu Pharmaceuticals is a trans-stellar medical research and pharmaceutical conglomerate with origins on 21st century Earth. They are responsible for the invention of modern cloning techniques, and have a hand in almost every form of medicine throughout the Orion Spur. Zeng-Hu has a unique internal structure referred to as the keiretsu by its employees: while officially known as a megacorporation Zeng-Hu is in reality made up of dozens of specialized medical corporations which build off of their mutual success, creating a structure most similar to a cartel.

Corporate Affairs

History

The organization that would go on to become Zeng-Hu Pharmaceuticals in 2132 was born from the merging of nearly a dozen companies on Earth in the year 2032, creating a complete stranglehold over the medical field while avoiding traditional anti-trust laws. The keiretsu pioneered the way in the field of cryonics and cryogenics, manufacturing the first truly viable "cryopod" designed to safely house a human being during long-distance space travel. This proved instrumental during the colonization efforts of Mars and Luna, and would be used during further colonization efforts in the Solar System prior to the advent of widely-available warp travel. However, the success and profits the keiretsu derived from colonization was relatively short-lived, as the economic hardships of the mid-22nd century combined with the advent of proper warp travel -- which greatly reduced the need for their cryogenic storage units -- in 2130 hit the conglomerate hard. The hardships of the 2130s would shortly result in the formal founding of Zeng-Hu Pharmaceuticals in 2132, in an effort to stay profitable and keep component companies from being bankrupted and bought out by competitors. While never completely disappearing, it was overshadowed by the rise of other corporations edging in on the field of biotechnology and pharmaceuticals. Zeng-Hu stayed in the background for years, though their continual innovations and unique internal structure allowed them to stay competitive if mostly out of the eye of the public.

It wasn't until the year 2332, when the Skrell were first encountered, that it was well and truly thrust back into the limelight. As with many other companies jockeying for positions from which they could benefit from the advanced technology of the Skrell, Zeng-Hu sent representatives to try and convince Skrellian scientists to establish joint cooperative research teams with their own scientists. However, unlike with the other corporations, whom most of the scientific community of the Skrell perceived as simply greedy, they were truly impressed by the vision and drive shown by the CEO Vanas Peng and his board of directors. After three years of cooperative research, the first viable example of limb cloning technology was created.

Zeng-Hu was quick to patent the techniques and equipment and continued to advance in the newly created field of organ and limb cloning. While cloning technology was highly controversial when first introduced, it has since become an accepted and even promoted part of Human and Skrellian society. Attempts to bring it beyond the borders of these two species have not yet been widely pursued, with few in the keiretsu viewing such efforts as likely to be profitable or successful.

Due to its collaboration with the Skrell and success in the biotechnical field of limb cloning, Zeng-Hu Pharmaceuticals is now among the most powerful trans-stellar corporations present in the galaxy in the modern-day despite its unusual structure. As its main competitor in the medical field, the NanoTrasen Corporation, continues to bleed profits due to the phoron shortage, Zeng-Hu has risen to fill much of what NanoTrasen left behind in the medical field. But despite the profits -- and influence -- it has gained from filling the market holes left by NanoTrasen the keiretsu has not ceased working alongside NanoTrasen, and many of their mutually beneficial research and commerce agreements have remained intact. Thus it did not surprise many economists to see that the keiretsu had opted to join with NanoTrasen in the Stellar Corporate Conglomerate, though some believe that the keiretsu is more interested with their own bottom lines than with whatever mission the ever-mysterious "Chainlink" may be dedicated to.

Influence

As the foremost medical service in the galaxy, overshadowing the former monopoly NanoTrasen once had over the speciality, Zeng-Hu's influence is immense. Their responsibility extends to the health and well-being of almost all citizens of the major galactic powers, with its constituent corporations delving into the pedantic of healthcare across the Orion Spur.

Zeng-Hu Pharmaceuticals, and the majority of its minor subsidiaries, are professional science at its core. The public-facing sections of the megacorporation operate one of the larger public relations departments in the galaxy, a necessity for something as controversial as the primary healthcare provider. This reflects on employees as their workforce is encouraged to be plotting and outright secretive. In addition, the openly declared pursuit of Zeng-Hu has been the perfection of the sentient form and rapidly progressing what could be construed as the "expected evolution" of Humanity. The details of the future of this expectation are unfortunately classified, and guesses as to what the corporation plans are varied — from grounded to completely ridiculous conspiracies.

Commercial contracting with Zeng-Hu is a cut-throat, careless business where decisions from completely untraceable elements within the corporation drift down to the lower ranks, usually deciding the course of lives. Workers take pride in their own capability to dodge the unknowable forces above, inadvertently, and the ideology has ended up fostering one of two things; either fear for one’s superiors or a dangerous lack of care. The latter in this environment rarely ends well.

Zeng-Hu Pharmaceuticals rarely works alongside Zavodskoi contractors, and intentionally so. The two corporations frequently butt heads after Zeng-Hu Pharmaceuticals left Zavodskoi genetics research in the dust, with the relation between the two sours at best. This echoes down to the lowest ranks, as even the common worker can find themselves cheered on to beat the opposition. This isn’t an excuse to get fired by trashing your coworker.

Augmentation and Veterancy

Driven by a mad desire to reach perfection, the genetic and prosthetic modification of Zeng-Hu employees is prolific. High-ranking executives often loan prosthetics, augmentation and direct tickets to genemodding down to skilled subordinates, who in turn employ similar practices to their own. All the way down to the very field medics of Zeng-Hu echo a similar sentiment ; progressing in the company further perfects one’s form. Veterans can receive higher-end, more vast augmentation that broadly encompasses the body, though there are countless who opt to avoid these options.

Augments to enhance one’s work are the most common choices here, providing a unique edge to an extremely competitive medical scene. Genetic modification, due to its expensive nature, remains uncommon, but many find themselves allured to the opportunities Zeng-Hu Pharmaceuticals has to gamble for this.

These cases obviously have their downside where more expensive prosthesis, modding and whatnot are concerned. In these implements there are typically forms of tracking devices, ingrained serial numbers, limited licenses or some other binding force that marks it as property of Zeng-Hu Pharmaceuticals. Exclusive prosthetics utilized by the company’s employees very commonly have these.

The reality of these measures result in heavily regulated augments - the more grim ones capable of being remotely controlled or even disabled by company officials freely. The exclusivity of these items are amplified further by Zeng-Hu’s ability to retract their loan - and ultimately reclaim possession of them for any reason. Authentic Zeng-Hu prostheses do have their benefits, as one is able to pursue various options that disability or plain Human inefficiency would never permit. From amplifying surgical precision to enhancing one’s endurance, there is a case for anything here.

Positronics and Zeng-hu Pharmaceuticals

As the foremost company in the medical robotics and pharmaceutical industry, Zeng-hu Pharmaceuticals manufactures and employs a larger than average synthetic workforce. Aside from employing the machines in crucial and labor-saving roles, the corporation enjoys flaunting its latest models to the public, in effect using them as show dogs. IPCs which draw the eye of company managers and executives tend to be plucked from the ranks and elevated to positions of greater responsibility or authority.

The company's treatment of IPCs is comparatively more egalitarian and less brutal. An overwhelming emphasis on perfection and unwavering quality is placed on the machines.

Zeng-hu company projects often vary and as a result their dedicated synthetic workforce do not possess a standardized naming convention.

General

Current CEO: Liqin Hsiao-Li

Reputed as one of the smartest living humans in the Spur, the venerable Liqin Hsiao-Li earned two degrees by age thirty and was picked for chief executive officer of Zeng-Hu Pharmaceuticals on what many consider to be her own merits, rather than her family connections. Her long standing research work within the Nralakk Federation means the keiretsu has developed a special relationship with the Skrell of the Orion Spur, and Hsiao-Li is an honored guest within the Federation itself. Under Hsiao-Li, Zeng-Hu Pharmaceuticals has expanded genetics operations across the galaxy, and made the keiretsu synonymous with medical care.

Hsiao-Li herself is reputed to be an incredibly exacting, intense personality, with no room in her mind for failure or under-performance. She is also said to reward success in equal and opposite measure, and has perpetually conducted herself with politeness and dignity.

Official Title(s): Zeng-Hu Pharmaceuticals, Zeng-Hu Medical Corporation, Zeng-Hu Corporate Conglomerate

Motto: Building a brighter future.

Headquarters: Shanghai, China, Earth, Sol

Official Languages: Tradeband, Tau Ceti Basic, Sol Common, Terran Mandarin

Primary Color Scheme: Purple, white, and pink

An advertisement for Bishop Cybernetics.

Executives and Branches

Executives

Zeng-Hu Pharmaceuticals is run by the Board of Directors, lead by Chairman and President Hou Hsiao-Li and appointed by the constituent corporations making up Zeng-Hu's web of businesses. The Board oversees the general function of the entire keiretsu, with constituent boards managing their own corporations more directly.

Vice President: Rochelle Mohi, 74, Human

Like much of the keiretsu's highest-echelon staff, Doctor Mohi was born into a wealthy family of medical professionals on Luna and received only the finest of medical educations available in the Sol Alliance. Doctor Mohi is widely known throughout the keiretsu for both her rivalry with Doctor Cho, Zeng-Hu's chief medical officer, and her longstanding friendship with Doctor Hsiao-Li, who recruited the young Mohi for Zeng-Hu almost fifty years ago. Prior to rising to the position of vice president she served as the operations officer for the Eridanian Branch, and is responsible for much of Zeng-Hu's operations on the planet of Eridani III - though she has always denied involvement in the keiretsu's rumored black sites on the planet. In addition to her position as VP, Doctor Mohi is a widely-published researcher in the field of neuroscience.

Chief Medical Officer: Fukumi Cho, 82, Human

A Lunarian from Hangzhou, Doctor Cho is -- to many inside and outside of the keiretsu -- the prime example of what every Zeng-Hu employee or contractor should strive to be. Over her sixty years in the keiretsu she has risen from a mere critical care surgeon to the position of chief medical officer, making her one of the most important people in the Orion Spur's medical community. These sixty years have, for better or worse, made her an obsessively perfectionistic woman that refuses to accept anything but the highest possible standards and the best equipment for the constituent companies under the umbrella of the Zeng-Hu keiretsu. This has made invaluable to Doctor Hsiao-Li, herself an infamous perfectionist. Doctor Cho is widely known for her rivalry, and occasional feuds, with fellow neuroscientist and fellow board member Rochelle Mohi, with both neurosurgeons constantly attempting to outdo one another in medical journals.

Chief Research Officer: Yuko Murakami Haya, 82, Human

The self-styled "Y.M. Haya" is, unlike many of his counterparts on the board, an Earther rather than a Lunarian. While many of his colleagues are specialized into more conventional forms of medicine, Dr. Haya has spent his entire life in medical research rather than in its day-to-day application in a hospital's rooms. His research was critical in the advent of modern cloning technologies pioneered by Zeng-Hu's keiretsu, and resulted in embryonic cloning breakthroughs that secured Yomi Genetics as one of the keiretsu's most important constituent corporations. Dr. Haya has recently taken a deep interest in the keiretsu's Coalition of Colonies branch situated near Light's Edge, and is known for his belief that the next big medical discoveries of humanity may lie outside of currently charted space.

Branches

Though their headquarters are on Biesel, Zeng-Hu Pharmaceuticals can be found throughout many areas in human space. Here are the locations of their primary and largest branches.

Shanghai, China, Earth, Sol: The headquarters of the keiretsu oversees most of Zeng-Hu’s activity in the Sol Alliance. With nearly twice the amount of workers as the second-most staffed headquarters, the Solarian Branch is an incredibly lively, bustling place. The Board of Directors are housed in the upper floors, with the highest levels being for corporate activity. Only the best and brightest of the keiretsu are afforded the privilege of working in the Sol System branch, with some speculating that Doctor Hsiao-Li herself must sign off on transfers to this branch.

Quarter 46, Eridani I, Epsilon Eridani: The headquarters of the Eridani Branch of Zeng-Hu Pharmaceuticals can be found on Eridani I. The skyscraper is notable for being decorated in an interesting mix of traditional Terran Chinese and corporate Eridanian styles. Most facilities on Eridani III are managed from this facility, and many employees of the keiretsu pass through this office at one point in their careers. Little research is officially carried out in the Eridani I complex, and much of the Eridanian Branch's less pleasant activites are instead carried out far from the public eye in the urban maze of labs and research complexes on Eridani III.

Mendell City, Biesel, Tau Ceti: The Mendell City branch can be found in Xinghua Prefecture, standing tall among the surrounding complexes. Security is incredibly tight in Mendell City, though officials refuse to directly answer why.

Triesto, the Republic of Assunzione, the Coalition of Colonies: The Coalition Branch -- or Frontier Branch -- of the keiretsu is one of its smaller branches, and the furthest branch away from company headquarters on Earth in terms of distance. The Coalition Branch is primary concerned with researching and investigating the phenomenon in Light's Edge, and is primarily staffed by native citizens of Assunzionii that follow the local religion of Luceism. The branch's headquarters in Triesto is built in much the same manner as a traditional Luceian cathedral, and is well-known for this unusual design.

Sahina, Aemaq, the Republic of Elyra: The "Aemaq Branch" of the keiretsu has long been regarded as the smallest and least productive of Zeng-Hu's branches due to Elyra's longstanding restrictions on megacorporate activity, the presence of powerful local corporations that compete directly with the Branch, and a lack of goodwill towards the Branch's activities on the planet itself. Despite its lack of noteworthy success Doctor Hsiao-Li and Zeng-Hu have kept the operation afloat, and it is a common rumor in Zeng-Hu's many constituent corporations that the Aemaqii facility simply exists as a "dumping ground" for employees that under-perform or otherwise displease the keiretsu. The facilities on Aemaq are under the control of the Elyran Branch.

Constituent Corporations

Bishop Cybernetics

"Without compromise."

General

Bishop Cybernetics is a relatively young subsidiary of Zeng-Hu Pharmaceuticals, founded on Biesel in April of 2418. They specialize in innovations in biomechanical engineering with a focus on prosthetics and mechanical organs.

Influence

Epsilon Eridani: Four major equipment manufacturing facilities on Eridani I.

Tau Ceti: Headquarters in Mendell City, Biesel; three research and development facilities on Biesel.

Executives

Chief Executive Officer: Grant Bishop, 62, Human

Chief Engineering Officer: Maali Islamova, 57, Human

Chief Research Officer: Maxim Pangan-Roces, 58, Human

Chief Information Officer: Kareena Mayadev-Calli, 49, Human

Chief Design Officer: Youa Mo Xvooj-Hayashi, 45, Human

History

Bishop Cybernetics was founded on Biesel by Grant Bishop and Owen Harrison. Both had dropped out of study at the Biesel Institute of Robotics to focus on business. Even though prosthetics wasn't a new field by any means, and it was mostly dominated by giants like Zeng-Hu and Hephaestus, Bishop felt there was room for innovation.

Bishop and Harrison both worked out of Bishop's personal pod bay for their first year, working to improve on the existing design for a mechanical prosthetic hand. They unveiled this new design at the annual Mendell City Innovation Conference and caught the attention of several investors with their flashy, sleek design with an integrated holo-watch, communications center, and patented user interface with a haptic feedback enabled holographic display. Most notable about this first design was the fact its power draw was no greater than other designs already out there, despite running several different accessory modules.

After a wildly successful campaign spanning over ten years showcasing every iteration of their new prosthetics at every opportunity, Bishop Cybernetics opened their first major manufacturing facility on Isis in 2430. This drastically reduced the costs associated with production and allowed Bishop Cybernetics to become even more profitable. The high-energy Grant Bishop still attends conferences and events, giving speeches and demonstrations, and often makes a point to show off his own prosthetic arms and eyes, which he has linked to his own home devices including his thermostat, doors, electrochromic windows and microwave. In 2456, Bishop suffered from heart failure, and underwent an operation to have a Bishop Cybernetics mechanical heart installed. He has since claimed to be "synthetic at heart", coming back from the operation to announce a new division of Bishop Cybernetics focusing on synthetic intelligence research.

Bishop Cybernetics' focus on power efficiency, luxury, and innovation meant its niche market was composed mostly of technological enthusiasts and a number of transhumanist fanatics. This is, of course, not without controversy, especially among more traditionally-minded consumers skeptical of the radical ideas usually pushed by Bishop Cybernetics. The heavy regulation of prosthetic devices often means the most attention-grabbing products are meant for headlines only, kept behind red tape to never leave the showroom. Uncomfortable with Bishop's direction, Owen Harrison officially resigned from the company in December 2458.

The continued growth of Bishop Cybernetics has proven without a doubt that there is a small, but lucrative market for these big ideas and the controversy often stirred with Bishop's ideals has ensured they have a place in headlines on a yearly basis.

During the last conference held during a conference on Biesel in August 2459, Bishop shared the stage with a state-of-the-art IPC designated "Axiom". This IPC's frame was entirely by Bishop, with a glass-encased hologram display for a face and a claimed internal battery life lasting for up to three weeks on standby. It isn't known when, or even if, this model will ever be approved for production.

Jeonshi Biotech Incorporated

"Foremost among flowers."

General

Jeonshi Biotech is a major member of the Zeng-Hu Pharmaceuticals keiretsu, founded on Earth in October of 2289. They specialize in the creation and design of mechanical and biological augments for both humans and common positronic frames such as the famous Zeng-Hu Mobility Frame.

Influence

Sol: Headquarters in Busan, Korea, Earth; five research and development facilities across Earth.

Tau Ceti: Research and development facility in Mendell City, Biesel.

Epsilon Eridani: Two major manufacturing facilities on Eridani II.

Executives

Chief Executive Officer: Yunji Kyong, 76, Human

Chief Research Officer: Ju Li, 18, Postronic Shell Frame

Chief Data Officer: Songho Sam, 57, Human

Chief Communications Officer: Biyu Tian-Kim, 46, Human

Chief Commercial Officer: Kaya Kinjo-Song, 51, Human

History

Founded by a collection of cutting-edge Chinese and Japanese robotics companies in 2289, Jeonshi Biotech quickly established itself as a leader in the biotech industry on Earth and joined the Zeng-Hu conglomerate in 2302. The corporation has maintained its cutting edge in bio-technology ever since, despite rumors regarding unethical experimentation in order to create more effective augmentations. Most attribute these rumors to Zavodskoi Interstellar, Jeonshi Biotech's main competitor in the field of military-grade augmentations.

Jeonshi Biotech was, despite its Solarian roots, one of the first major corporations to look upon modern positronics as more than cheap labor. Synthetic employees — and property — of Jeonshi are treated much better than most others, to the point where they are capable of rising to the board of directors if they are competent and lucky enough. CRO Ju Li (previously Zeng-Hu Research Android Ju-010892), a shell, is held up by the corporation as an example of how high a positronic can rise in Jeonshi Biotech.

Yomi Genetics Innovation and Research

"The spider lily blooms."

General

Yomi Genetics I&R is a constituent corporation of Zeng-Hu Pharmaceuticals, founded on Earth in 2306. They are known for their cutting-edge genetics research, and their close relationship with the Nralakk Federation.

Influence

Sol: Headquarters in Tokyo, Japan, Earth; nine major farming facilities across Earth; three major processing plants on Earth.

Tau Ceti: One major farming facility and processing plant on Biesel.

Executives

President: Miho Kumagai-Wan, 85, Human

Deputy President: Xinyi Huang, 71, Human

General Manager: Kotaro Tamaki, 59, Human

Chief Research Officer: Jong-Su Chun-Gao, 64, Human

Chief Development Officer: Mineko Makino-Min, 55, Human

History

Originally established in 2306 by several leading geneticists, Yomi Genetics is one of the later members to join Zeng-Hu's massive conglomerate and join the keiretsu in 2311 in order to acquire more funding for its mostly-theoretical research into genetics. The corporation started off as a small and mostly research-oriented member of the Zeng-Hu conglomerate with very few practical products until first contact with the skrell was established. The resulting genetics boom caused a golden age for corporation, and has seen it on the cutting edge of genetics research ever since.

As a result of their place on the forefront of genetics research Yomi maintains the largest gene bank in the Orion Spur, for both research and business purposes. Yomi is additionally responsible for much of the research that led to the invention and creation of modern limb cloning techniques. However, due to the prohibitively expensive cost of cloning, the corporation does not consider it a priority for research - instead it has opted to focus upon the practicality of vat-grown limbs as a commercial product. How this development will impact the future of the medical field remains to be seen.

Corporate Relations

Einstein Engines

The relationship between Zeng-Hu and Einstein is a generally positive one, with the two corporations cooperating extensively in several areas of mutual interest - their operations on the planet Konyang and mutual desire for expansion within the Nralakk Federation being the most noteworthy among these. Though Zeng-Hu's membership in the Stellar Corporate Conglomerate and Einstein's growing power within the Sol Alliance has led to a level of distrust between the two, their relationship has remained largely solid since the beginning of the phoron shortage. In 2466, Einstein and Zeng-Hu were both called upon by the government of Konyang to deal with the rampancy crisis, with Zeng-Hu's involvement leading to the wider Conglomerate working to address the problem.

Hephaestus Industries

Hephaestus and Zeng-Hu, two of the oldest megacorporations of the Orion Spur, have never had much in the way of direct competition, operating in radically different sectors. Their mutual operation in the Sol Alliance has led to some level of cooperation between the two, with both corporations working to maintain their influence in the face of increasing anti-corporate sentiment within Sol and the rising power of Einstein Engines in the nation. Beyond this, Hephaestus has recently begun to cooperate with Zeng-Hu in the robotics sector, with their research being projected to make considerable progress in the field. Though Zavodskoi Interstellar no longer has any major presence in the genetics industry, it was a rival of Zeng-Hu in the field as Necropolis Industries, leading to alleged cooperation between Zeng-Hu and Hephaestus to sabotage Necropolis on several occasions.

Idris Incorporated

Idris and Zeng-Hu have never been direct competitors, with the two corporations operating in radically different sectors. Many Idris-patented cosmetics are manufactured by Zeng-Hu labs, and the pharmaceutical giant is known to favor Idris transport vessels for its high-value cargo. Rumors are commonly spread on the Extranet that Zeng-Hu genetic modification has been used to enhance Idris executives to be superior to their competition - though these are widely derided as nothing more than conspiracy theories. In recent years, the two corporations have come to face a common threat - the rising anti-corporate sentiment within the Sol Alliance, historically a stronghold for both Idris and Zeng-Hu. As Idris maintains one of the best relationships with the Alliance, and has proved one of the most difficult corporations for Sol to shake the influence of, Zeng-Hu has allegedly hired Idris public relations specialists to maintain their image within Sol, attempting to ensure that Alliance citizens maintain a favorable view of Zeng-Hu's operations.

NanoTrasen

Although NanoTrasen and Zeng-Hu work closely together, the two megacorporations have a rocky history. When NanoTrasen began, it was mainly operating in the biomedical field, which Zeng-Hu has historically been the frontrunner in - leading to NanoTrasen being outcompeted at seemingly every turn by the pharmaceutical giant. The discovery of phoron led to a rapid pivot in NanoTrasen's direction, and its many medicinal uses led to Zeng-Hu purchasing large quantities of phoron from NanoTrasen mining operations in the Romanovich Cloud. Despite this, Zeng-Hu CEO Liqin Hsiao-Li is rumored to still hold a grudge against NanoTrasen for their attempts to push into Zeng-Hu's sphere of influence decades ago, even as Zeng-Hu attempts to do the same in Biesel. Though NanoTrasen maintains its grasp on Tau Ceti's healthcare system, having blocked Zeng-Hu's expansions in the Republic's courts, Zeng-Hu has been increasingly expanding their operations in the wider Corporate Reconstruction Zone - having managed to seize the majority of the market share in the medical and pharmaceutical industries outside of Tau Ceti itself. Due to the many medical and pharmaceutical uses of phoron, Zeng-Hu remains one of NanoTrasen's largest purchasers of the increasingly rare element, and is reportedly one of NanoTrasen's closest allies within the Stellar Corporate Conglomerate.

Orion Express

Since the formation of Orion Express, Zeng-Hu has made extensive use of the company's shipping services - Orion's operations within the Sol Alliance and Nralakk Federation proving highly beneficial to the keiretsu. Though Orion does operate in the robotics industry, its robotics division is viewed as insignificant and not posing any real threat to Zeng-Hu's own developments in the field. Many Zeng-Hu products are carried to destinations across the Orion Spur by Orion vessels, and the two megacorporations maintain a strong working relationship across the Spur.

Zavodskoi Interstellar

When Zavodskoi Interstellar was still known as Necropolis Industries, it was Zeng-Hu's major rival in the genetics sector, leading to fierce competition between the two corporations. Rumors of sabotage and corporate espionage were commonplace, and the theft of company secrets was commonplace on both sides. Following the rebrand to Zavodskoi Interstellar, however, the corporation has significantly cut back on its genetics division, leaving Zeng-Hu as a mostly unchallenged monopoly in the field. With the two megacorporations no longer in direct competition, the relationship between them has warmed significantly, with Zavodskoi choosing instead to redouble its efforts against its main rival, Hephaestus Industries. Though the two do still compete in the robotics sector, so far this has been far less of a source of tension between them.

National Relations

Nralakk Federation

The Nralakk Federation sports quite a close relationship with Zeng-Hu Pharmaceuticals; able to be traced back all the way to the discovery of humanity in 2332 CE. First Contact allowed for numerous boons, largely thanks to the advanced technological prowess wielded by the Nralakk Federation. Relations between the two continued to foster into an alliance of sorts, mostly working together in order to uncover technological advances. Through the last 131 years, the Nralakk Federation has allowed only Zeng-Hu Pharmaceuticals to establish themselves within their borders, a symbol of their trust in the keiretsu to keep the skrellian way of life intact.

The Nralakk Resistance

The Resistance owes quite a bit of their success to Zeng-Hu Pharmaceuticals; mostly in regards to being able to access technology outlawed within the Nralakk Federation, combined with the availability of numerous augments and prosthetics. Whilst each subfaction of the Resistance has alternating views of the keiretsu, it mostly boils down to somewhat cordial relations. The keiretsu manages to avoid any attacks on their freighters, and the Resistance is allowed to embellish themselves with the resources offered by the keiretsu. It’s a win-win for both sides.

The Solarian Alliance

The wave of nationalization enacted by the Solarian Corporate Authority (SCA) following the Solarian Collapse of 2462 has greatly changed the relationship between the Alliance and Zeng-Hu. While Zeng-Hu continues to operate in many areas of Sol -- particularly on Europa, Earth, and Luna -- its influence in the Alliance's remaining territories has been been diminished by the loss of 51% of its assets to the SCA. Much of the megacorporation's assets in the Human Wildlands, such as facilities on Visegrad, are considered to be lost causes by the keiretsu. Despite these losses Zeng-Hu has continued to conduct business throughout the Alliance's remaining territory, and many Solarians view it favorably due to the lifesaving medical care it provides. The keiretsu, it seems, is not finished in the Alliance -- despite the SCA's best efforts to the contrary.


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